memstack-content-tiktok-script: Скилл для сценариев TikTok

--- name: memstack-content-tiktok-script description: "Use this skill when the user says 'TikTok script', 'TikTok video', 'Reels script', 'Shorts script', 'short-form video', or needs timestamped scripts with hooks, visual cues, and captions for 15-60 second videos. Do NOT use for Twitter threads or webinar scripts." version: 1.0.0 license: "Proprietary — MemStack™ Pro by CW Affiliate Investments LLC. See LICENSE.txt" --- # TikTok Script — Writing short-form video script... *Creates timestamped scripts for TikTok, Reels, and Shorts (15-60 seconds) with hook-in-first-2-seconds, visual cues, caption text, trending audio strategy, and hashtag research.* ## Activation When this skill activates, output: `TikTok Script — Writing short-form video script...` Then execute the protocol below. ## Context Guard | Context | Status | |---------|--------| | User says "TikTok script", "TikTok video", "Reels script", "Shorts script" | ACTIVE | | User says "short-form video" and wants a scripted 15-60 second video | ACTIVE | | User wants to create content for TikTok, Instagram Reels, or YouTube Shorts | ACTIVE | | User wants a Twitter/X thread | DORMANT — use Twitter Thread | | User wants a long-form video (YouTube) | DORMANT — use YouTube Script | ## Common Mistakes | Mistake | Why It's Wrong | |---------|---------------| | "Slow intro" | You have 1-2 seconds to hook. The algorithm judges retention in the first 3 seconds. | | "Read from a teleprompter" | Stiff delivery kills engagement. Use bullet points, not word-for-word scripts. | | "Ignore trending audio" | Trending sounds get algorithmic boost. Use them even if you're talking over them at low volume. | | "No text on screen" | 80%+ watch without sound. On-screen captions and text hooks are essential. | | "One take, one angle" | Visual variety (cuts, zooms, angle changes) every 2-3 seconds keeps retention high. | ## Protocol ### Step 1: Gather Video Requirements If the user hasn't provided details, ask: > 1. **Topic** — what's the video about? > 2. **Format** — talking head, tutorial, storytime, POV, or visual showcase? > 3. **Platform** — TikTok, Instagram Reels, YouTube Shorts, or all three? > 4. **Length** — 15s, 30s, or 60s? > 5. **Goal** — views, followers, website traffic, or product sales? > 6. **Audience** — who's watching? (age, interests, awareness level) ### Step 2: Choose Video Format | Format | Best For | Hook Style | |--------|---------|-----------| | **Talking head** | Tips, hot takes, storytelling | Direct eye contact + bold statement | | **Tutorial/how-to** | Teaching a skill, showing a process | "Here's how to [outcome] in [X] seconds" | | **Storytime** | Personal experience, relatable content | "The time I [dramatic event]..." | | **POV** | Relatable situations, humor | Text overlay: "POV: [situation]" | | **Before/After** | Transformations, results | Show the "after" first (pattern interrupt) | | **Duet/Stitch** | Reacting to trends, adding commentary | Response to existing content | | **Visual showcase** | Products, travel, food | Satisfying visuals + trending audio | ### Step 3: Write the Hook (First 2 Seconds) **The 2-second rule:** If they don't stop scrolling in 2 seconds, the video fails. **Hook formulas:** | Formula | Example | On-Screen Text | |---------|---------|---------------| | **Bold claim** | "This one trick doubled my revenue" | "DOUBLED my revenue" | | **Question** | "Why does nobody talk about this?" | "WHY??" | | **Challenge** | "I bet you didn't know this" | "BET you didn't know" | | **Pattern interrupt** | Start mid-action, unexpected visual | [Eye-catching visual] | | **Controversy** | "Unpopular opinion: [take]" | "UNPOPULAR OPINION" | | **Result first** | Show the end result immediately | "Here's the result" | | **Direct address** | "Stop scrolling if you [situation]" | "STOP SCROLLING" | **Hook delivery tips:** - Start talking IMMEDIATELY (no "hey guys" or "so today") - Movement in frame from second 0 (lean in, gesture, reveal) - On-screen text appears in first 0.5 seconds - Confident energy — uncertainty is a scroll trigger ### Step 4: Write the Script **15-second script template:** ``` [0:00-0:02] HOOK Visual: [What's on screen] Audio: "[Hook line — bold, concise]" Text overlay: "[Key phrase in large text]" [0:02-0:10] BODY Visual: [Action / demonstration / explanation] Audio: "[Core content — 2-3 key sentences]" Text overlay: "[Supporting text or steps]" [0:10-0:15] CTA Visual: [Face to camera / point at text] Audio: "[CTA: follow for more / link in bio / comment below]" Text overlay: "[CTA text]" ``` **30-second script template:** ``` [0:00-0:02] HOOK Visual: [Pattern interrupt or result] Audio: "[Hook line]" Text overlay: "[Hook text — large, bold]" [0:02-0:08] CONTEXT Visual: [Set up the problem or situation] Audio: "[Why this matters — 2 sentences]" Text overlay: "[Key phrase]" [0:08-0:22] BODY (3 points) Visual: [Demonstration, steps, or story beats] Audio: "[Point 1] → [Point 2] → [Point 3]" Text overlay: "[Step 1] [Step 2] [Step 3]" (change with each point) Cut/zoom every 3-4 seconds [0:22-0:30] CTA Visual: [Face to camera, energy up] Audio: "[Wrap-up + CTA]" Text overlay: "[CTA: Follow + Save]" ``` **60-second script template:** ``` [0:00-0:03] HOOK [0:03-0:10] CONTEXT (why this matters) [0:10-0:45] BODY (5-7 points with visual cuts every 3-5 seconds) [0:45-0:55] SUMMARY (key takeaway) [0:55-1:00] CTA ``` ### Step 5: Visual Direction **Shot list template:** | Timestamp | Shot Type | Description | Text Overlay | |-----------|----------|-------------|-------------| | 0:00 | Close-up | Face, direct eye contact | Hook text (bold) | | 0:02 | Medium | Upper body, gesturing | — | | 0:05 | B-roll / screen | Demo or visual | Step 1 text | | 0:10 | Close-up | Back to face, different angle | Step 2 text | | 0:15 | B-roll / screen | Second demo | Step 3 text | | 0:20 | Medium | Wrap-up, high energy | CTA text | **Visual retention techniques:** - Cut or zoom every 2-4 seconds (never hold one shot >5 seconds) - Use jump cuts to remove dead air and "um"s - Text on screen should appear 0.5s before the speaker says it - Use pointing gestures to direct attention to on-screen text - Match visual transitions to beat drops in the audio ### Step 6: Audio & Trending Sound Strategy **Audio approach by format:** | Format | Audio Strategy | |--------|---------------| | Talking head | Your voice only, OR voice over trending sound at 10% volume | | Tutorial | Voiceover narration + trending sound at low volume | | Storytime | Your voice with ambient/emotional background music | | POV | Trending sound at full volume (lip sync or background) | | Visual showcase | Trending sound at full volume | **Finding trending sounds:** - Check TikTok's Discover page for trending sounds - Use sounds with an upward arrow (↑) indicating growth - Filter by sounds used in 10K-500K videos (sweet spot for riding the trend) - Save sounds to a "favorites" library for quick access ### Step 7: Hashtag & Caption Strategy **Caption formula:** ``` [Hook/question that drives comments] + [1-2 sentences of context] Example: "This changed how I work forever. Save this for later. #[niche] #[topic]" ``` **Hashtag strategy (3-5 per post):** | Type | Example | Purpose | |------|---------|---------| | Niche-specific | #saastips #ecommercetips | Reach your target audience | | Trending | #fyp #viral #trending | Algorithmic boost | | Content-type | #learnontiktok #tutorial | Platform-promoted categories | **Caption rules:** - Keep under 150 characters (most users don't expand) - Front-load the hook — first line must create curiosity - Ask a question to drive comments (comments boost distribution) - Use 3-5 hashtags (more than 5 looks spammy) ## Output Format ```markdown # Short-Form Video Script — [Topic] ## Overview - **Platform:** [TikTok / Reels / Shorts] - **Length:** [15s / 30s / 60s] - **Format:** [Talking head / Tutorial / etc.] - **Audio:** [Original voice / Trending sound] ## Script ### [0:00-0:02] Hook **Visual:** [Shot description] **Audio:** "[Spoken text]" **Text overlay:** "[On-screen text]" ### [0:02-0:XX] Body [Timestamped sections with visual/audio/text] ### [0:XX-End] CTA **Visual:** [Shot description] **Audio:** "[CTA text]" **Text overlay:** "[CTA text]" ## Production Notes - **Trending sound:** [Sound name / link] - **Hashtags:** [3-5 hashtags] - **Caption:** "[Caption text]" - **Best posting time:** [Day, Time] ``` ## Completion ``` TikTok Script — Complete! Topic: [Topic] Length: [X] seconds Format: [Type] Visual cuts: [Count] Audio: [Strategy] Next steps: 1. Practice the script 2-3 times (aim for natural, not memorized) 2. Film in good lighting (natural light or ring light) 3. Record 3-5 takes and pick the best energy 4. Edit with cuts every 2-4 seconds 5. Add text overlays and captions 6. Post at peak time with trending sound ``` ## Level History - **Lv.1** — Base: 7 video formats with hook styles, 7 hook formulas with on-screen text, timestamped script templates (15s/30s/60s), shot list with visual retention techniques, audio strategy by format, trending sound discovery, hashtag strategy (3-type approach), caption formula. (Origin: MemStack Pro v3.2, Mar 2026)